5.) Being Undercapitalized
Businesses
that are undercapitalized have owners who are constantly in a state of
stress. Where will I come up with
payroll on Friday? Which bills do I pay
first? These types of questions take the
focus of the business away from positive development and growth, and the
business owner gets caught in a cycle of emergency management. The solution to this problem is to identify the
proper level of capitalization for the business and work toward developing a
good lending relationship while building financial reserves and rainy day funds
that will cash flow the business through down cycles. As with most things in business, this is
easier said than done. A cash management
strategy not just a good idea, it is a plan that ends the cash crisis cycle.
4.) Failure
to Develop a Management Team
Small
business owners have a tendency to do things themselves rather than rely on the
people around them to help with the management of the business. This is the primary reason why businesses
stay small, and ultimately the reason why many fail when the founder retires or
is no longer in the business. The
solution is to delegate key responsibilities to key employees. A key employee is one who has direct decision
making control over budgeted parts of the business. The key employee is involved with the budget
process, is responsible for controlling the budget in part, or all of the
business, and is held accountable for financial performance.
3.)
Balancing Tactics and Strategies
Tactics
are daily activities that lead to a higher level of sales revenues, cost
controls or performance within the business.
Strategies are long range plans and ideas that guide the business into
the future. Long range plans without
daily actions simply become a wish list that never comes true in reality. Daily tactics without a long range goal or
purpose become unproductive or pointless and eventually are abandoned by the
business and its staff. The solution is
to understand the difference between the two and strike a balance that keeps
the daily activities fresh while constantly working toward longer range goals.
2.) Development
of a Pull-Back Position
Most
businesses do very well when they are growing, or so it seems. Healthy cash flow can cover up a lot of
sins. As soon as the business
experiences a slowdown, or a retraction in sales for a month, a quarter or even
a year, all of the problems that were being covered up come to the
forefront. A pull-back position is a
formal part of the budget process that defines when and where cuts need to be
made when revenues drop to pre-determined levels. The goal of any successful pull back position
would be to preserve profitability and owner return without damaging the
overall integrity of the business. It is
a part of a comprehensive strategic plan.
1.) Lack of a
Formal Budget Driven By a Plan
Budgets
are like diets, everyone is on one, but many people are not on the right
one. A budget for a business is a
working tool that identifies the expected performance of the business in very
specific terms. It establishes the
daily, weekly, monthly, quarterly and annual financial requirements of the
business and then becomes a measuring stick to determine the health and
wellbeing of the business throughout the course of the year. When the budget numbers are organized
properly and reported regularly, the business management team can make
decisions based on simple, straightforward facts rather than on gut
instinct. A properly designed budget
defines performance benchmarks for sales, productivity, overhead, profit and
owner return. The business plan then
becomes simply a narrative written to explain how each of these areas are
expected to perform and how they will be controlled. The business plan and the budget need to be
functional, meaning that they are both used as tools throughout the year to
manage the business more specifically. A
properly structured budget tool can help to identify the cost of every decision
and activity that takes place within a business, before and after the fact.
The
Legαcy Alpha program is designed to control every aspect of the business with
financial benchmarks and incentives for everyone within an organization. When expectations are clear, and everyone
has the motivation to meet or exceed them, you achieve EVERLASTING BUSINESS
PERFORMANCE™.
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